Token - Get a Fisk (Chicopee, Massachusetts) 1938 front Token - Get a Fisk (Chicopee, Massachusetts) 1938 back
Token - Get a Fisk (Chicopee, Massachusetts) 1938 photo
© Bobby Harpoon (CC BY)

Token - Get a Fisk Chicopee, Massachusetts

1938 year
Brass - 31 mm
Description
Location
United States
Issuing entity
Fisk Tire Company
Type
Medals › Advertising medallions
Year
1938
Composition
Brass
Diameter
31 mm
Shape
Round
Technique
Milled
Orientation
Medal alignment ↑↑
Updated
2024-11-13
References
Numista
N#346860
Rarity index
100%

Reverse

Owl with beaming moon and trees. Legend at Moon perimeter.

Script: Latin

Lettering: INDEPENDENT TIRE DEALER

Edge

Plain

Comment

"In 1917 the Fisk Tire Company of Chicopee Falls, Massachusetts, challenged Norman Rockwell to do a set of advertising paintings for Fisk Tires. The company was producing rubber tires for automobiles and bycicles and did extensive advertising in several magazines. The slogan "Time To Re-Tire" was very popular and caught the fancy of Mr. Rockwells sense of humor.
Fisk tire was purchased by U.S.Rubber now Uniroyal. The painting that Rockwell did still hang in the Uniroyal plant in Chicopee.